Perfect pitch: How Tepper Sports turned an expansion MLS club into a hot ticket for fans and sponsors

The city’s brand-new MLS franchise is already a league leader in season-ticket sales, has landed several multimillion-dollar sponsorships with blue-chip corporate backers and, in partnership with the city of Charlotte, completed stadium renovations that will drive even more revenue. Here’s how Tepper Sports did it.

The city’s brand-new MLS franchise is already a league leader in season-ticket sales, has landed several multimillion-dollar sponsorships with blue-chip corporate backers and, in partnership with the city of Charlotte, completed stadium renovations that will drive even more revenue. Here’s how Tepper Sports did it. Read MoreCharlotte Business News – Local Charlotte News | Charlotte Business Journal